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Last, we talked about the fact that there are 800,000 promotional products from which to choose. And just for review, we also talked about understanding your event and your goals for the event, and how that affects what promotional items you should choose.
We have a couple of other pointers so grab a pen, preferably a promotionally branded pen from Wearable Imaging and stand by for brilliance!
What season is your event?
Providing your clients or guests with a product that will be used right away is key. You don’t want to end up in the back of someone’s drawer! You want your item to be seen so your logo is out there in the masses. If it’s summer, consider choosing something like a jump rope or workout set. If it’s the holidays, a candy-filled jar or even imprinted candy canes are fun. They are a sure fire way to get your brand out there while simultaneously spreading holiday cheer. It’s a win/win.
Lastly, but probably most important…Who is your audience?
Your goal at this point is to put yourself in your audience’s shoes. It’s imperative that you think like they think. If your customer says, “I can really put this to use,” you’ve hit your mark. If you are dealing with a technology company, consider choosing a USB cable or flash drive imprinted with their company name and logo. If your customer is a golf company, choose caps to promote your name.
At Wearable Imaging, our goal is to help you narrow down your 800,000 choices, into the perfect promotional product for your specific event. Call us today and learn about how we can assist you. And be sure to register on our home page so you never miss important announcements and freebies.